Website Development and Design

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Website Development and Design Services

BRAND KITS

logos + design elements
ready to go

WEBSITES

designs for WordPress
+ more

STATIONERY

design files ready to
edit + print

CUSTOMIZE

let us do all of the
hard work for you

ENHANCE YOUR ONLINE PRESENCE

Smart Offices in East Lansing, MI supplies a variety of website development and design services and technologies. Whether you’re looking for a complex web application for your company or just a simple presence on the web, Smart Offices can design an effective solution for you. We use a combination of industry-standard coding languages and methods to design and develop websites that are fast, professional, and reach the largest customer base. Once we start your web development project we will continue to help you manage and update it along the way.

WORDPRESS (CMS)

A content management system (CMS) is a system that provides for the managing of a website that includes publishing, editing, modifying, organizing and deleting content from a central interface. From content creation to content management to publishing and presentation, a content management system helps your business and website stay on track. We utilize a user-friendly content management system called WordPress. WordPress has the ability to be simple for everyday users while still being complex enough for more experienced developers. Smart Offices of Lansing, MI provides a comprehensive and thorough training on how to use WordPress once we have finished building your site. If you’ve ever created a document in Word or GoogleDocs, you’ll be able to easily publish in WordPress without knowing any HTML. Our professional web developers will walk you through every step of the process of managing your website. Although there are countless features in WordPress that will benefit your business, we have outlined just a few:

  • Simplicity
  • Flexibility
  • Easy publishing
  • Publishing tools
  • SEO
  • Multilingual
  • Easy install and upgrades
  • 1000+ plug-ins and themes
  • Media management
  • User management

Over 60% of all websites on the internet are created in WordPress. It’s the most comprehensive and mature content management system used today. Our Smart Offices website developers in Okemos, MI have created custom intuitive themes used to build your website. Give is a call today to speak with a professional web developer who will handle your project from start to finish.

SOCIAL MEDIA MARKETING AND INTEGRATION

We all know the importance of social media and how its rise to popularity has changed the way we market ourselves, our businesses and our products. Most of us are familiar with how to use many social media platforms in our personal lives, but many are not fully utilizing all that social media has to offer our businesses.

Smart Homes Smart Offices recognizes the importance of social media optimization and commercial marketing in a constantly evolving digital market.

We want to help you reach your target demographic and build your brand using some or all social media platforms including, but not limited to:

  • Facebook
  • Pinterest
  • Twitter
  • Instagram
  • Google+
  • LinkedIn
  • Google
  • Yahoo
  • And much more…

Writing copy for social media ads involves the use of specific keywords to target people who are searching for your industry, products, or expertise. We help you target your current customers by integrating your email list into ads on Facebook, Twitter and more. We know the importance of tracking your social media campaigns to see if the results are worth the effort, time and money you are spending and will help you efficiently invest your resources to gain the maximum return on social media marketing. Through social media, we work to generate a community, build followers, engage with your audience, increase your online visibility and create connections through appropriate social media channels that will drive business results upward. Give us a call today to speak one-on-one with a marketing professional.

E-COMMERCE AND SSL SECURITY

 

Electronic commerce, or e-commerce, is the trading of products or services using computer networks via the Internet. WordPress offers a mobile and user-friendly e-commerce interface that gets any business store up and running smoothly.

Consumers are drawn to sites that offer:

  • Ease of shopping
  • Organized, categorized products
  • Hassle-free ordering process
  • Strong data security

SSL certificates are normally installed on websites that require consumers to enter sensitive data over the internet such as credit card details or passwords. An SSL, or Secure Sockets Layer, is sometimes called a digital certificate and is used to establish a secure and encrypted connection between the browser and the server. You must obtain a trusted SSL certificate issued by Certificate Authorities and have it installed on your web server.

Smart Offices will meet with you, go over the best options for your business, and help make an informed decision on the ideal e-commerce system for your business.

RESPONSIVE DESIGN AND MOBILE-FRIENDLY WEBSITES

 

The latest technique in web development is Responsive Web Design (RWD). Responsive Web Design is a new approach aimed at creating sites for optimal viewing and interaction across a wide range of devices.

People today are accessing the internet from a vast range of devices and browsers, and a properly designed website will provide equal visibility for:

  • Tablets
  • Android and iOS phones
  • Laptops
  • Notebooks
  • Computers

With the increase in technology comes the increasing need for easy-to-read, easy to navigate, easy loading sites. Responsive Web Design automatically adjusts and optimally displays a mobile friendly site across a variety of devices.

A mobile friendly website means providing a site that brings an equal user experience to the consumer, no matter the device with which they are accessing your website.

 

 

Want a Custom Website?

Get a FREE Estimate by Contacting our Web Designer Today!

(517) 381-5171Contact Form

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